Privacy Policy

Personal Information We Collect
When you visit our website, we automatically collect certain information about your device. This includes data about your web browser, IP address, time zone, and cookies. As you browse, we also gather information about the individual web pages or products you view, the websites or search terms that referred you, and your interactions with our site. We call this automatically-collected information “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device, often containing an anonymous unique identifier.
  • Log Files: Records actions on the site, collecting data like your IP address, browser type, ISP, referring/exit pages, and timestamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about your browsing.

When you make or attempt to make a purchase, we collect additional information, including your name, billing and shipping addresses, payment details (e.g., credit card numbers), email address, and phone number. We refer to this as “Order Information.”

In this policy, “Personal Data” refers to both Device Information and Order Information. We may also collect technical information about the device you use to access our site (e.g., operating system, screen name) for system administration and aggregated reporting.

How We Use Your Personal Data
We use the Order Information we collect to:

  • Fulfill orders placed through the website (processing payments, shipping, and providing invoices/confirmations).
  • Communicate with you.
  • Screen orders for potential risk or fraud.
  • Provide information or advertising relating to our products or services, in line with your preferences.

We use the Device Information we collect to:

  • Help screen for potential risk and fraud (primarily based on IP address).
  • Improve and optimize our website (e.g., by generating analytics about customer browsing and interactions).
  • Assess the success of our marketing and advertising campaigns.

Sharing Your Personal Data
We share your Personal Data with third parties to help us use it as described above. For example:

  • We use Google Analytics to understand how our customers use the website. You can read more about how Google uses your Personal Data here and opt-out of Google Analytics here.
  • We may also share your Personal Information to comply with applicable laws and regulations, respond to lawful requests, or protect our rights.

Behavioral Advertising & Retargeting
As described, we use your Personal Data to provide you with targeted advertisements or marketing communications we believe may interest you. We may use cookies to show ads for our products and services based on your previous site use.

Do Not Track
Please note that we do not alter our site’s data collection and use practices when we detect a “Do Not Track” signal from your browser.

Third-Party Services & Interactions
Our website includes features that allow interaction with external social networks and platforms (e.g., “Pin It” button from Pinterest, “Like” button from Facebook). These services may collect traffic data and are governed by the privacy policies of their respective providers.

Your Rights (European Residents)
If you are a European resident, you have the right to:

  • Access the personal information we hold about you.
  • Request that your personal information be corrected, updated, or deleted.

If you wish to exercise these rights, please contact us using the information below. We process your information to fulfill contracts with you or to pursue our legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.

Data Retention
When you place an order through the website, we retain your Order Information for our records unless and until you ask us to delete it.

Information About Children
Our website is not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you are under 16, please do not use the site or submit any information. Users between 16 and 18 may browse but require parental supervision to register. It is the responsibility of parents or guardians to monitor their children’s use of our website.

Changes to This Policy
We may update this privacy policy from time to time to reflect changes to our practices, or for other operational, legal, or regulatory reasons.

Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a request regarding your data, please contact us by email at info@scentastic-berlin.de.